Cleveland-based Sherwin-Williams has introduced a free iPad app. It was created to help designers and architects easily access color and design content, including color-trend stories, innovative project features, product and technology news, and interviews with creative professionals. The app will offer several features to make the most of the tablet experience. These include project slideshows, bonus video featuring behind-the-scenes moments with designers and creative thinkers, links to colors and product specs on Sherwin-Williams.com, and opportunities to converse with other designers in real-time. The app is available free from the Apple iTunes store and also can be downloaded from swcolor.com. The Android version will be available soon.